Tap into Premium Web Blogs Through www.lexis.com
By Jenny Kanji
“Leave No Stone Unturned!” That’s the motto when it comes to finding out more about your clients or opposing clients. That’s partly due to the change in law-firm culture and partly due to information that’s now easily and quickly accessed.
In a race to get to breaking information before anyone else, many librarians are turning to blogs. In fact, blogging is now an expected channel of communications with our customers. Blogs can break major stories and provide important
heads-up on public perception. You want to release information on a new medical device or on a company’s CEO? The fastest way to get the word out real-time may be a blog.
However, it’s also important to remember that the blog population worldwide has grown exponentially. (I think it resembles the growth of e-mail users in the 1990s.) So even though some blogs provide invaluable insight, can blog information be trusted? Is it authoritative? In short, are blogs a dream come true for librarians? Or are they information nightmares?
Honestly … it depends. If we can tap into blogs that are organized in a manner that we can understand and search … If we can rely on and trust the source … And if the blog provides smart answer sets … then blogs may help our dreams for research come true.
Newstex™ Blogs on Demand does that. And now you can gain access to it through the LexisNexis services. (This resource has been added to your subscription automatically.) Newstex resources:
- give you access to more than 200 influential full-text blogs, including premier Web blogs such as Gawker Media and Corante.
- provide information in a wide variety of categories, such as marketing, technology, medical and more.
- collect the digital news and commentary feeds and automatically tag company names, stock tickers and key executives.
All the Newstex content available on www.lexis.com is indexed. Search just as you would in other LexisNexis news content. That includes segment searching. (See the related Newstex article in this issue for more details and search tips.)
And this full-text, indexed content––not just the links—is available for you to search. So the next time you get a request to find out what the competition is doing, add Newstex Blogs on Demand to your LexisNexis search. (Don’t wait too long to try Newstex blogs. You can bet that your competitors are. )
