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Lawyer and Firm Professional Biographies

Martindale-Hubbell® Lawyer & Firm Professional Biographies allow lawyers and law firms to highlight their experience, background and contributions to the legal profession to buyers of legal services. These Professional Biographies are distributed via martindale.com, Lawyers.com, in print directories and on CD-ROM.

Professional Biographies are designed to help you stand out among your peers and generate high quality leads:

How Clients Find You

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Features and Benefits :
  • Firm ProfileThe firm profile section of your Professional Biography gives you the opportunity to present your firm in your own words, describing the background, characteristics and approach that make your firm unique.
  • Statement of PracticeUse your statement of practice to highlight all of your firm's practice areas and target matter types.
  • Targeted searching by geography and practice areaPowerful search tools on Lawyers.com and martindale.com ensure that your Biography is especially visible when potential clients search in your market and areas of practice. Users can also search for keywords in your listing, so that the more specific and detailed your Biography, the more visible it will be.
  • Representative ClientsGive prospects a clear sense of your track record by adding a list of representative clients to your biography.
  • Logos and PhotosLogos and photos provide a professional way to display your firm's credentials and stand out from the competition. Your firm's logo at the top of your firm profile will strengthen your recognition and extend your brand. A photo on your lawyer biography can help visitors relate to you on a more personal level.
  • Lawyer-to-Firm Cross-LinkingWith linking of your Firm Biography to the profiles of lawyers in your firm, prospects can move seamlessly from evaluating your overall organization to researching the credentials of specific people of interest within the firm.
  • Office LocationsBy adding Office Profiles to your firm's Professional Biography, you can have the flexibility to highlight the distinct personnel and practice areas of each of your offices.
  • Side-by-side comparisonsYour practice will gain additional exposure when prospective clients compare you side-by-side against other firms or lawyers. Martindale.com and Lawyers.com side-by-side comparisons let you establish your credentials based on staff, practice areas, matter experience, office locations and more.

Talk to a Client Development Consultant about how we can help you maximize your marketing efforts and get you the results you are looking for. Call today - 1-888-312-3816.

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I receive a steady flow of phone calls from prospective clients who have seen my Martindale-Hubbell listing.

they tend to be highly qualified leads appropriate for the scope of my practice."

Randolph M. James, P.C.Winston-Salem, NC